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Ironwood at Princeton is a 306-unit Class A multifamily development currently under construction in Princeton, Texas, located off Highway 380 in the rapidly growing DFW metroplex. The property was acquired significantly below market through an opportunistic purchase from an underfunded seller on the verge of foreclosure, with development already 50% complete at takeover. Sponsored by Blom Capital in partnership with JT Capital, the project targets an 18-month completion timeline with stabilization and sale within a 2-year hold.
Why This Opportunity
Deep-value acquisition: Property acquired significantly below market from a distressed seller who was underfunded and on the verge of foreclosure, with 50% of development already complete at takeover
Below-replacement cost basis: All-in cost per unit of $179,977 with stabilized valuation estimated at $60M, targeting sale at $70-75M within 2-3 years
Major entitlement risk removed: Permits and zoning fully approved, land development complete, majority of construction materials already purchased and on-site
Prime Princeton location: 306 units on a 15.4-acre site next to Highway 380 with high traffic visibility, in a Class A area with land alone valued at $10M+
Explosive market growth: Princeton's population surged from 25,000 to 45,000 in six months, with 600% growth projected over the next five years, far exceeding housing supply
No competing multifamily pipeline: Princeton faces increased housing demand with no additional multifamily developments planned in the submarket
Proven rent comps: Comparable studios averaging $1,379/mo, 1BR at $1,516/mo, 2BR at $1,986/mo, with 90-97% occupancy across local comp set
Tiered preferred return structure: Class A1 investors ($250K-$999K) receive 8% pref with 22%+ IRR target; Class A2 investors ($1M+) receive 9% pref with 24%+ IRR target
Projected returns: 24% target IRR with a 1.48x equity multiple over a 2-year hold
Deal Structure
Total project cost: $55,072,962
Senior loan: $40,035,000 at 74% LTC, 12.5% interest rate, 3-year term with two 1-year extensions, interest-only
Total equity: $15,037,962
Acquisition cost: $22,288,000
Construction cost: $23,465,400
Minimum investment: $50,000
Hold period: 2 years (18-month build + 6-month stabilization)
Expected exit: Sale at $70-75M stabilized valuation
Offering: 506(c) Reg D, accredited investors only
Investor Tiers
Class A1 ($250K-$999K): 8% preferred return, 22%+ IRR target, 24%+ AAR, 80/20 LP/GP split up to 15% IRR and 60/40 thereafter
Class A2 ($1M+): 9% preferred return, 24%+ IRR target, 26%+ AAR, 90/10 LP/GP split up to 15% IRR and 70/30 thereafter
Property Details
Address: 599 W Princeton Dr, Princeton, TX
Total units: 306
Unit mix: 54 studios, 156 one-bedroom (across 690/715/800 SF layouts), 96 two-bedroom (across 1,090/1,095 SF layouts)
Average unit size: 798 SF
Total rentable SF: 244,230
Property class: A
Year completed: 2026 (projected)
Stories: 3
Parking spaces: 625
Current physical occupancy: 0% (under construction)
Development Timeline
March 2025: Loan funding, Group 1 foundation work begins
April-May 2025: Group 1 stucco, Group 2 windows/doors, Group 3 concrete poured
June-July 2025: Group 1 interiors, Group 2 rough-ins, Group 3 framing complete
August-November 2025: Sheet rock, TCOs for Groups 1 and 2, Group 3 rough-ins
December 2025-February 2026: Group 3 interiors and TCO
March-April 2026: Amenities, perimeter fencing, gates, access controls
May-June 2026: Site cleanup, final C.O., stabilization
Blom Capital is a vertically integrated multifamily real estate investment sponsor headquartered in Las Vegas, Nevada, with approximately $300M in assets under management and 6,400+ doors under active oversight. The firm operates as a strategic merger of Aviana Capital Group, Nine Doors Down, Investor Club Network, and Zeem Development, with additional executives from Heritage Construction and Live BH, creating a fully integrated platform that controls every phase of property underwriting from acquisition through disposition.
Platform Overview
$300M+ in assets under management
6,400+ units under active management
$50M+ in completed dispositions
Over 200 years of combined multifamily and enterprise experience across the leadership team
Fully vertically integrated model spanning acquisitions, construction, property management, rebranding/marketing, fund management, business planning, online training, and digital development
Targeting 15-state national expansion over the next seven years across Western (NV, AZ, UT, ID, CO), Central (TX, SD, KS, MO, AR), and Eastern (TN, OH, NC, SC, GA) regions
Christian-based mission: tithes 4% of top-line revenue through its non-profit Blóm First Fruits, with half supporting local communities and half funding global missions
Family of Companies
Blóm Ventures: Acquisitions and investment platform
Blóm Collective Construction: In-house development and construction
Blóm Concierge: Property management and tenant experience
Blóm Campaigns: Marketing, branding, and digital
Harvest Fund Management: Fund management services including Fund Manager Portal, PPM creation, Form D filings, SEC compliance, and accounting
Investor Club Network: Investor community and education platform
Blóm First Fruits: Non-profit supporting local communities and global missions
Leadership
Joseph Sebastien, CEO: Nearly 20 years of organizational structure and strategic growth experience, including leading the national rollout of 20 Sam's Club openings generating over $1B in revenue. Background collaborating with Bain Capital and Grid Iron Capital on scalable business strategies
Craig Stevens, CFO: Built a $6M real estate portfolio with 35+ tenants across Hong Kong, NYC, and London. Partnered on over $260M in commercial transactions. Dual MBA from Columbia and London Business Schools, NJ Real Estate Salesperson license, AICPA member
Rich Neuharth, Chief Acquisitions Officer: Over a decade of multifamily value-add experience, focused on interior renovations and tenant retention to drive NOI growth and lasting community impact
Jon Lopez, President of Blom Ventures: 15+ years in business development with $8M wholesaled and $800K in bottom-line transactions
Eric Jordan, President of Investor Relations: 15+ years in public relations and sales, fund development and management, and founder of Multi-Family University with a $40M AUM track record
Stevie Chichester, President/Director of Property Management: Managed 5,000+ units across four states as former VP of Operations, specializing in value-add renovations, lease-ups, property repositioning, and brand management
Moses Lucero, VP of Acquisitions: Former lead acquisitions specialist and underwriter for Nationwide Multifamily Group in Las Vegas. Recognized multifamily industry speaker specializing in multifamily investing and acquisition strategies
Portfolio Snapshot
Blóm Concierge Portfolio (managed): 4,672 units across Texas, Louisiana, and surrounding markets
Assets Under Management: 2,728 units across Texas, Oklahoma, Missouri, Illinois, Tennessee, and Indiana
Construction experience: $264.7M across 1,534 units including apartments, lofts, warehouses, stadium, and game facilities in Memphis, Las Vegas, Jacksonville, and Montgomery
Dispositions: 671 units realized across Brownwood TX, San Antonio TX, and Bedford TX
Princeton, TX
Princeton, Texas is one of the fastest-growing cities in the United States, located within the DFW metroplex in Collin County, just east of rapidly expanding McKinney.
Princeton Market Fundamentals
3rd fastest-growing city in the U.S. with a 22% population increase in 2023
Population surged from 25,000 to 45,000 in six months, with 600% growth expected over the next five years
Projected to reach 2.5 million residents by 2050
65% rise in home prices since 2018, yet remains one of Texas' most affordable areas
Median home prices of $348,900 with average rents of $2,060
Average household income of $105,589
Job growth of 35.4% over the last decade, with future growth projected at 48.6%
AA+ bond rating from S&P, indicating strong financial capacity
Princeton ISD has 11 new school campuses planned by 2030, with the district receiving an A rating
A rating in overall crime, making Princeton one of the safest places in Texas
Employment Base (by industry share)
Professional, Scientific, & Technical Services: 14.3%
Health Care, Social Assistance: 10.6%
Finance & Insurance: 10.3%
Manufacturing: 8.1%
Accommodation, Food Services: 6.2%
Construction: 5.1%
Waste Management Services: 3.7%
Transportation, Warehousing: 3.4%
Retail and Business Pipeline
Princeton's commercial base is expanding rapidly, with 35+ national retailers and restaurants scheduled to open in 2025, including Market Street, Aldi, Lowe's, Hobby Lobby, Marshall's, Ross, Burlington, Chili's, PNC Bank, Texas Roadhouse, Aspen Dental, PetSmart, Five Below, Walgreens, and Costa Vida.
Supply-Demand Imbalance
Princeton faces acute housing shortage dynamics with population doubling in 18 months while housing supply has not kept pace. No additional multifamily developments are currently planned in the submarket, positioning Ironwood at Princeton to capture rising rental demand without direct new-build competition.
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